To begin then.
I believe that delivering an authentic chiropractic experience is a powerful model to connect patients with the truths we, in chiropractic, have adopted as a way of living. We've experienced life when we're "in integrity" with those principles and when we're not. We're bright folks who recognize when we're attempting to mold a principle or truth to fit "our way" as opposed to aligning ourselves to those principles. There is a multitude of resources reminding the benefits of living with intention. Our businesses, our offices, are no different. I believe attention and intention are key to addressing the areas that are important for the optimal function and authentic expression of any chiropractic office. For that matter, any service industry.
To be clear, this book is designed to evaluate and challenge your model and methods, leaving you in a space of certainty regarding the practice that reflects the chiropractic office you are designed to express. As I blog many of the chapters, I'll also be writing worksheets that will be used in the final publication of the book so that at the end, you've evaluated, described, and documented your authentic practice. While there are critical, non-negotiable pieces of chiropractic that stand strong and firm regardless of who we each are, there is the Art that is unique.
For more than a century, the "art" of chiropractic has been described as the delivery of the adjustment. No doubt that's true. For me though, it's more...it's the delivery of a chiropractic experience. I once read that we can judge the quality of our experience by the degree to which it touches our souls. Are you touching souls? Do people experience your intention? Do you experience your intention? Would you imagine the recycle symbol with the 3 arrows please? Imagine one arrow reads "experience", one reads "desire", and the last, "action". Creating experiences that leave us with a desire for more will propel us to action, creating more experiences and the beautiful growth cycle able to continue.
We'll camp here for a bit... I'm excited to know labor begins, I won't be pregnant forever.