Is the profession ready to say "yes, I want this?"
Desire leads to action which leads to an experience. If the experience was amazing and consistent, this leads to desire for more actions and experiences...higher PVA, higher impact, increased sphere of influence. What do YOU desire to create in your office...that's where the story begins.
Creating Chiropractic Experiences is a workbook for YOU to author your office manual so that it is a unique, authentic, and powerful expression of the IDEA in and behind the work YOU choose to be performed in your office each day.
Table of Content:
Chapter 1: Creation; defining & refining the primary aim of the office
Chapter 2: Experience; defining the ideal for the doctor, the staff, and the patient
Chapter 3: Know your PRODUCT; define and refine what people buy
Chapter 4: Know your Customer: define and refine who is buying
Chapter 5: Team strategies; exploring organizational charts, office strategies & measurement
Chapter 6: Procedures; suits YOUR consumer / customer and YOUR practice
Chapter 7: Procedure Expression; template for your practice's purposeful actions
Chapter 8: Scripts; Exploring the expression of intention with words
Chapter 9: Writing YOUR Checklists
Chapter 10: Relationships; at the desk, on the table and beyond
Chapter 11: Measurable Results; goal setting, team accountability, customer satisfaction
Chapter 12: Staff & Practice Development; the story continues inside us
Chapter 13: Edits; there is growth, ideals change...and so then does your office manual
Chapter 14: Creating the Experience worth having; summary of beliefs, values, & agreements